I was recently interviewed by a journalist from my local regional newspaper about being a Virtual Assistant and IVAD (International Virtual Assistants Day). This was in response to a press release I had faxed to the newspaper a couple of days earlier. I was really thrilled to be speaking to this journalist because I have never received media coverage of any kind for Net Secretary and it was a great way to educate her about what Virtual Assistants do and how I got to be one and why. The journalist was extremely interested in the ‘how’ and couldn’t quite believe I do work for clients, some of whom I have never met. I think the key to getting good media coverage is to have a newsworthy angle that the publication is interested in. In my case, I played up the ‘local’ virtual assistant angle working in an international or global industry while still achieving work/life balance.

I have yet to see the story published in the local newspaper (I thought it may have been in on Friday) but I shall keep an eye out for it and post a link here when it is published.

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