Today I want to write about Linked In, an online business ‘virtual’ networking site. I have been a member of Linked In for about 18 months now but I have really only just started making the most of what it has to offer. At the moment I have 19 ‘connections’ and 1 recommendation. Connections are usually clients, customers and colleagues in the real world that you connect with on Linked In and can refer work to them, they can to you and you can also introduce other connections of yours who they may not know and you think could be useful in their industry. Recommendations are just that – testimonials by clients, colleagues or customers to tell the rest of your network how great you are. There is also a job board that members can post job leads on and a Question and Answer section. You can post answers to questions asked by other members (not necessarily in your own network) that relate to your industry – i.e. how do I print mailing labels from my Outlook contacts? (You’ll have to contact me to find the answer to that one!) You can also pose your own questions for other people to answer. The beauty of this is that it gets you known and you can add more contacts to your network. Check out my Linked In profile, become a member, add me as a contact and start growing your network!

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