I wanted to share a really worthwhile tip for achieving extra exposure for your virtual assistant business and setting yourself up as an ‘expert’ in your field. I write a regular monthly column for my local community newspaper called ‘Know How by Net Secretary’. In it I share computer tips, tricks, interesting websites or a shortcut to doing something on your computer. This has helped to increase my customer mailing list as I always put a link to my website at the end of each of my articles. It also has increased Net Secretary’s visibility in the local community as many people enjoy the tips and recognise that Net Secretary brought it to them. I volunteer my time to write this monthly column but the extra exposure and recognition and goodwill it brings to my business is invaluable. So if you’re a Virtual Assistant, this is a great way to bring you back to grassroots in your local community or town and increase awareness of your brand.

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